project goals

services

Brand Crafter

Paige, with a dream of creating a literary oasis on the Gulf Coast, approached us with a vision for Between the Paiges, a one-of-a-kind bookstore and cocktail bar. Our primary goal was to translate Paige's vision into a captivating brand identity that embodies the dreamy, whimsical, and Victorian atmosphere she desired. The goal is to position Between the Paiges as a destination for connection, highlighting its curated events that foster relationships among literature lovers. We developed a visually stunning brand encompassing a logo, color palette, and design elements that perfectly capture the dreamy Victorian aesthetic and create those Instagram-worthy moments Paige envisions. By achieving these goals, Between the Paiges will stand out on the Gulf Coast, attracting its target audience of like-minded individuals seeking a unique literary escape.